The growth swings of the MEA paper and pulp industry is at a robust scale, powered by the rising demand for paper packaging. From food to pharma, to cosmetics, paper packaging is now in huge demand, catalysing an overall industry growth.
sing the growth trends, new investments of USD 2 billion or more have been made by industry players to cater to the demand, and to serve new opportunities, in the last few years. Significant resources have been committed to make the industry embrace sustainability across the entire value chain – from procurement to shop floor to the market distribution processes.
Governments in the region are supporting these initiatives in a big way under national green economy programmes and legislations such as curbing the use of single-use plastics
Apart from the rising awareness on environment-friendly products, booming e-commerce is also fuelling the growth of the industry.
The growth verticals for paper packaging